American by Birth, Global Citizen by Nature.

It’s what?

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Wait, you mean to say that 2008 is in just one week? Yep, here it is, 2008 another new year is upon us.

Every year I like to spend the last week of the year to think about what this change will mean to me personally. First, I review the past year. Personal success, failure, health, relationships, business, friendships, quality of life and especially what I wanted to do and/or accomplish vs. what I’ve actually accomplished. It’s pretty interesting when you stop and take the time to examine everything in the cold hard light of day.

I’ve always heard that the study that was done at Harvard or Yale more than 50 years ago is still true today. That is, fewer than 5% of us will actually set goals for ourselves, fewer than 5% will ever even pursue a goal. Someone once told me (and I still believe this) that if you fail to plan then you’ve planned to fail! Ouch!
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Personal Branding

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I’m fortunate because my name is DR. No, it’s not my initials although it is also my initials. If you take the D from DR and the R from Rawson, then it’s my initials, otherwise, if you’re referring to me as DR, it’s my name.

Branding for me began years ago. It never began in earnest until a website was built for me and this picture was used:

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Today, people have come to expect many things from me but to be sure, my picture has also become my brand. A year or so ago, I decided to also have it represent my principles and values and so I started the website called The Seal of Liberty Society.
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